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    Who's behind DefineCurls?

    I'm Josh, and I'm not a hairdresser. I'm a chemical engineer. My mum's the hairdresser, with the curls to match.

    We're a Cornish family who made Australia home. Mum spent her career in UK salons chasing the perfect curl result.

    DefineCurls started as a side project and became the excuse for us to finally work together. From day one we argued about one thing: she'd spent her salon career chasing the best results, and I wouldn't compromise on natural ingredients.

    So we built products that refuse to choose. The power of nature, with a backbone of science.

    Her curls. My chemistry. Your wash day.

    - Josh | 100% Australian Owned, Operated & Family Run

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